It's time for BeReal to get real -- it's difficult to turn a profit on a social photo-sharing app without selling ads or memberships. Now, after its €500 ...

Understanding YouTube’s three key ad formats – in-stream, in-feed, and Shorts – is essential to creating campaigns that ...

To drive impact, the brand boosted the videos as TopView Ads, Top Feed Ads and In-Feed Ads, driving 85,000 likes and 5,500 shares and smashing engagement with a view-through rate of 39% and a ...

Graze, a startup that lets people build and monetize custom feeds for Bluesky’s social network, has attracted new capital. Pre-seed investors, led by Betaworks and Salesforce Ventures, have ...

The social network rolled out a new type of ad on Tuesday that lets advertisers with or without Messenger bots solicit messages through sponsored News Feed posts. The posts look like any other ad ...

Currently, 200 feeds built with Graze are running ads at a cost of around $1 per 1,000 impressions. But the team expects that number to grow as Bluesky itself scales. Graze takes a 30% cut of the ...