Brilliant marketing strategies often look flawless in PowerPoint, but execution is where they falter. From resource constraints to cultural resistance, this 'execution gap' kills momentum before ...

This week’s edition of Agency Advice asks industry chiefs the literal million-dollar question: what’s their secret to winning ...

The challenger sports drink brand tells The Drum that it is doubling down on what’s working as it refreshes everything from ...

AI that interviews your customers, builds your PowerPoint, and tells you what to do next — that’s the $27M bet Sequoia is ...

For Grace Baldridge, better known as Semler, performing in concerts evokes feelings of both church-camp worship services and ...

Multi-die assemblies offer more flexibility, but figuring out the right amount of customization can have a big impact on ...

With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility and metrics. Meanwhile, an emerging business to human (B2H) trend is ...

One of the things that stood out from the start of Murphy’s presentation was that D-ID creates its lifelike avatars from as ...

Inside Rodrigo Sanchez's journey from NASCAR intern to promotional whiz. He'll help bring the Cup Series to Mexico City for ...

In the quiet, petrol-perfumed lanes of Maranello, where Enzo Ferrari once walked and modern-day horsepower is sculpted like ...

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