Even the unobservant won't have missed the bright blue Ikea Frakta bag which has taken over Oxford Street for the past year. Now, the day has finally arrived that Ikea is set to open its doors to the ...

IKEA, a furniture brand, featured its classic FRAKTA carrier bag via TV and OLV as a famous symbol of affordable design and endless possibilities to increase in-store and online visitation in the US.