A team of scientists in California say they have discovered a new color they named Olo, but you can't see the "most intense teal" with the naked eye.

Green is undoubtedly one of the most popular interior paint colors - especially in recent years. A green shade has been named ...

Scientists have created a technology called Oz that stimulates individual photoreceptor cells in the human eye to create an entirely new, ultra-saturated color never seen in nature—dubbed olo.

The lightest pants on the list, these aren't technically made for golf. But they are the best pants on the list for a ...

The FDA will phase out petroleum-based food dyes in the coming months, FDA and HHS officials said Tuesday.

Priced at $69 / £65 / AU$119, the Obsbot Meet SE offers exceptional value for the price. It significantly outperforms the ...

Spring fever got you itching to escape without battling tourist hordes? West Virginia’s hidden gems offer the perfect antidote to overcrowded destinations – places where nature puts on a spectacular ...

Baseball fans know Cooperstown as home to the Hall of Fame, but there’s so much more to this lakeside gem. The town sits at ...

Use of colours in pre-historic era Humans have been long fascinated by colour, which has played a significant role since the ...

Although the setup required to accomplish this feat is currently complicated, this finding could provide more understanding about how the brain perceives colour and could one day help boost the vision ...

Lazzoni analyzed design trend reports and leading publications to curate five interior design trends that are back in style ...

U.S. health officials say they will urge food makers to phase out petroleum-based artificial colors in the nation’s food ...