Influencer marketing is a fantastic approach for hotels looking to improve their social media marketing strategy. Not only can it help generate new content, but it also widens your reach to ...

Your marketing strategy can play a significant role in ... Whether you’re a boutique, luxury property or a major hotel chain, keeping guests happy, providing unique stays and ensuring all ...

Discover how leading hotels are using identity marketing to drive revenue and secure guest loyalty. Download the full guide to learn actionable strategies that will redefine your approach to ...

Other companies using a similar strategy include Hotels.com, which also employs a single social media strategist while social media teams around the world operate independently. Having a central ...

A number of luxury hotel groups could relinquish some of their stars in a bid to save money during challenging economic times. A marketing battle between mid-range hotels in the UK has broken as ...

Radisson now has 200 properties in its India portfolio and is optimistic about having 500 operating hotels in the next 5-7 ...

Choice Hotels Chief Marketing Officer Noha Abdalla sat down with Hotel Dive to discuss what informed the latest marketing push and how it fits into Choice’s larger strategy to drive loyalty and direct ...

It may be the most influential TV series in the history of hotels and hotel marketing and the current season (streaming on JIO in India) will be its most successful ever. The season premiere (of ...