Guns N’ Roses guitarist Slash has been named Global Brand Ambassador for Gibson, the company announced on Aug. 15. He is the first to receive the designation in the guitar maker’s 100-plus ...

Gibson Brands Inc., EDM Music, and B C Rich Guitars. The global electric guitars market grew from $2.84 billion in 2022 to $3.04 billion in 2023 at a compound annual growth rate (CAGR) of 7.1%.

the Breezin' guitarist and the Japan-turned-global guitar brand have become inextricably linked. However, before partnering with Ibanez, Benson was mostly using Guild guitars. But after his deal ...