Fiat found huge success last year with its Backseat Italians ad for the 500L on Funny or Die, with over 1.6 million views as of this writing. So the Italian automaker is playing on its country’s ...

In case people have forgotten there's a new four-door Fiat in town, the automaker has teamed up with comedy video website Funny or Die to bring extra attention tothe new Fiat 500L by showcasing it ...

NBC Sports this week will use the Kentucky Derby to launch a marketing campaign for next year’s Milano Cortina games, leaning in to two of the most famous and funny Italian Americans to help it ...