X, was once a priority platform for players who wanted to have a public voice, but it has a growing number of competitiors ...

The new campaign is rooted in the universal truth that everyone needs someone to help make them believe 'You Got This' ...

An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of self-doubt.

Reminiscent of trainers from Adidas’s archive in 1972, the silhouette of this style is low profile and streamlined with a ...

GREGG WYLDE says veteran title-winners David Weir and Steven Davis have inspired him to extend his career. Rangers great Weir was 41 when he won the SPL title and League Cup alongside young winger ...

Liverpool kits will be made by Adidas from the start of next season after the Reds decided not to renew with Nike. FSG has ...

With his stock skyrocketing, Michigan is making him a top priority in the 2026 recruiting class, hoping to keep the dynamic ...

CJ Sadler has been making waves in the recruiting world, showcasing his immense talent at the Nike Next Ones event this past ...

A Strategic Play for Global GrowthLiverpool are set to reunite with Adidas as their kit manufacturer from next season, ...

Year on year, Nike’s stock price on the New York Stock Exchange has dropped to $70.4, almost 33% in 12 months, while Adidas, ...

Ousmane Dembele has shifted from a creative winger to a centre-forward with a lethal scoring touch. He'll look to take that to the world this June.

Unveiled as part of Nike’s Spring 2025 collection, the Total 90 III SP sneaker brings a modern twist to the 2004 original.