According to the dentsu-e4m Digital Report 2025,advertising reaching 44% (Rs 30,405 crore) of the digital ad market by 2026, growing at a CAGR of 21.24% ...

A name can mean everything—or nothing. When Zomato decided to rename its corporate entity to Eternal Ltd last week, the ...

While these platforms earlier spent Rs 400-450 for acquiring a customer, that has now increased to upwards of Rs 800, an executive at a digital marketing firm said. In performance marketing, ...

Actor Ranveer Singh promotes the brand to create a mass appeal for its protein-rich wafers and the upcoming basket of snacks ...

Mashable is a global, multi-platform media and entertainment company.