A further way to swerve around this minefield would be to introduce an evolution of the old F1 logo. If Liberty had done that in the first place it would not have put it on a collision course with ...

McLaren's first logo featured a combination of multiple text elements and images. It included a green and white checkered flag symbolizing the finish line, a silhouette of a McLaren F1 car ...

“We chose Silverstone because it was here in 1951 that Ferrari took its first Formula 1 win with Jose Froilan Gonzalez,” argued Domenicali the Scuderia's decision to unveil the new logo in the ...