The marketing funnel is dead, said Esi Eggleston Bracey, Unilever’s Chief Growth and Marketing Officer at the POSSIBLE conference in Miami in April. Here's a look at her "culture-to-cart" approach.

For a man who drives race cars for a living, Lewis Hamilton has more going for him than a turbocharged V6. Since joining the ...

When asked which IT vendors drive the strategy that decides where networking is going, a lot of enterprises said IBM, which ...

Trusted by the nation's top financial services firms, RegEd's proven, holistic approach to RegTech meets firms where they are ...

Danforth Technology Company launched Spearhead Bio to make the process of gene editing faster and more efficient.

The Twelth Fail Studios announced its rebranding to TigerMonk Private Limited, marking a significant milestone in its evolution. The new identity better represents the company’s expanded capabilities ...

Papa Johns tapped a third-party to mystery shop 1,000 of its locations and 4,000 for competitors. As much as CEO Todd Penegor ...

Share articleModern Miami is no stranger to bare skin and bikinis. Over 27.2 million visitors in 2023 alone flocked to ...

Mastercard began a pilot Monday of gen AI chatbot tool Mastercard Small Business AI. Mastercard Small Business AI Chatbot ...

Marketing and PR agency Reymond Communications has added eight retainer clients to its roster.The announcement:Lifestyle PR ...

NextWealth’s bi-annual model portfolio service (MPS) tracking study found that assets in discretionary MPS grew by 36% in the ...

In the world of advertising and marketing, the evolution toward more sophisticated and personal engagements with consumers has necessitated ...