Rubic Management, a newly launched all-in-one business automation platform, is now making it possible to simplify every ...

Artificial Intelligence is rapidly transforming how businesses use Salesforce—not by replacing the CRM, but by integrating intelligent tools that extend its capabilities. From predictive lead scoring ...

If you’re still thinking influencer marketing is only for big-budget brands, I encourage you to read this. The power of micro-influencer automation for ...

What’s the difference between CRM and FSM? Learn how CRM manages customer relationships while FSM optimizes field service operations.

Not all “AI” in martech is created equal. See past the buzzwords and spot the difference between rule-based logic and adaptive learning. The post How to tell if it’s real AI or just automation at a ...

In an era of 24/7 content demands, shrinking timelines, and increasing pressure to do more with less, AI agents are emerging as the ultimate solution for marketing teams looking to scale. Online ...

The acquisition extends ActiveCampaign's cross-channel marketing automation capabilities with native WhatsApp messaging CHICAGO, April 15, 2025 /PRNewswire/ -- ActiveCampaign, a leading marketing ...