PinPoint Local of Long Beach, a specialist content marketing agency, announces a new multichannel solution developed to help ...

As of December 2024, Dash had $5.4 billion in cash and cash equivalents with no debt and approximately $536 million in operating leases. The company has a considerably lower debt load than Uber, ...

What it means to local businesses: If you are marketing a local business that is looking to expand its voice and reach in a town or city that has lost its local newspaper, podcasting could be a ...

Over my years of experience mentoring entrepreneurs and small business owners, I have noticed that customers are paying less and less attention to traditional outbound marketing channels ...

“Today’s consumers expect to connect with brands on social in the same way they would connect with a friend,” said Layla Revis, vice president of social, content and brand marketing at Sprout Social, ...

If you’re new to marketing, it’s important to understand the basics. That’s exactly what you’ll get in this article: a comprehensive marketing 101 discussion. Let’s start. Marketing is ...

At its center was a shift in ad spending from local to national. Operators would contribute more to the national marketing fund in exchange for the ability to devote no funds to local marketing. The ...