Here's how business leaders can use direct mail to drive stronger results with less waste. Refine Targeting With Better Data.

Direct response is "a type of marketing designed to generate ... your ideal clients are and you create a marketing piece to reach them. That marketing piece could be a letter, email, postcard, online ...

By studying legendary direct marketing practitioners ... whereas a person between 40 and 50 may prefer email. Getting a response to your marketing, however, is what's most important. Brian shared some ...

SeQuel Response, a leader in direct mail and targeted customer acquisition strategies for over 16 years, is excited to ...