Finding the right prospects is key to a successful direct mail campaign, and list profiling is an effective way to do it. Let ...

Valpak CSO Jay Loeffler told BIA's Rick Ducey why radio is a key part of local ad strategy alongside mobile, social, and ...

The Turkish Cypriot authorities on Monday announced that an agreement has been struck with both Turkish Airlines and ...

According to the 2009 Channel Preference Study by ExactTarget, direct mail influences 76% of Internet users to buy a product or service online. Better still, direct mail remains the one medium that ...

PostcardMania expanded its multichannel marketing campaign, Everywhere Small Business, by adding variable QR codes to the ...

Want to retire in the UK? You'll need to do plenty of planning, but the benefits of living in a diverse country near the rest ...

Australia's biggest home lender has issued urgent advice for struggling borrowers ahead of a major Reserve Bank decision.

New report claims to have located the factory making her tea, which is selling something very similar at a fraction of the ...

Meghan Markle's As Ever rosé wine is now available for purchase for a steep price - but it is already sold out.

Once a single Melbourne bottle shop opened by a passionate wine merchant, Dan Murphy’s has grown into Australia’s leading ...

British Gas, E.On, OVO and Octopus Energy are in line for a £129 boost within days. Annual gas and electricity bills for a typical dual-fuel household are set to be cut by £129. This is because energy ...

The Albanese government is “urgently seeking” details on Donald Trump’s threat to slap tariffs of 200 per cent on ...