PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The top 12 trends of the fall 2025 season—which range from cozy to cubist and are designed for work and play—somehow manage ...

She’s a titan of music, a mother of two, a self-made mogul, and the newly minted face of Dior J’adore. Twenty years since her ...

Alas, we can't have it all, so to narrow things down a touch, these are the French makeup buys our beauty team rely on daily.

Plenty of designers have taken over houses that still bear the names of the designers who founded them: Dior, Chanel ... The partners started by licensing fragrance (to Lauder), then eyewear ...

We asked leaders from across travel retail share what Accelerate Action means to them. Their voices highlight the industry’s collective determination to break barriers, challenge biases, and create a ...

How it all started as a trickle in the eighties and became a veritable flood in the opened-up, wired-up India of the nineties ...

The test of a good designer fragrance is whether it still smells ... This bolder, deeper version of Guilty is woody and musky in a bad-boy way, but it’s not so deep that you can’t wear it ...

As the new face of Dior J’adore perfume and rapidly expanding her own Fenty beauty ... When it comes to her baby boys, the apples don’t fall far from the unapologetic tree. They’re so full of ...