When it comes to promotional marketing, standing out in a crowded marketplace can feel like a constant challenge.

WWD Voices taps into Fairchild Media's Beauty CEO summit event, with Jaime Elden of Listrak discussing how data-first ...

Awards mark the first regional recognition platform solely focused on creative excellence in retail advertising and marketing ...

E-commerce leaders are proposing the government establish a national e-marketplace as an alternative for local small and ...

In an era driven by rapid technological advancements and a digitally savvy population, traditional marketing approaches have taken a backseat to more dynamic and targeted digital strategies. Digital ...

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Wins Show Japanese Excellence Continues to Earn Consumer Confidence Committed to its century-long pursuit of excellence, ...

When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely required to take a marketing class as a business core requirement, it is ...

Lazada report finds Lazada shared with MARKETING-INTERACTIVE, that Twinkle Twinkle will run alongside participants in every 5km race. Runners registered for this race category will also receive an ...

Mastercard isn’t renewing its corporate sponsorship of the New York City Pride March, the city’s annual march for LGBTQ rights, for 2025. The financial services giant has supported Heritage of ...

Digital video ad spend is projected to hit $72.4 billion in 2025, up 14% from the $63.8 billion spent in 2024, according to new research from the Interactive Advertising Bureau (IAB). The digital ...

Mattison shared those numbers during a conversation about using AI tools to assist with the staggering volume of advertising and marketing materials that flow through Disney’s digital pipes.