Denmark's Billund is where LEGO bricks were invented, and LEGO House is the place to go if you're a fan of these ubiquitous toys. Inside, you'll find a restaurant (which doesn't even require you ...

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In the McDonald's business model the EDAP category is used to drive traffic to the restaurants – Guest Count (GC) - equal to "number... We’re long-term subscribers to WARC and it’s a tool we use ...