Can marketers ever be truly satisfied with effectiveness metrics, or is too much data, an obsession with accuracy and ...

Behavioral information from an Apple Watch, such as physical activity, cardiovascular fitness, and mobility metrics, may be ...

The heart of public relations is still very human-centric. Intuition, empathy and creativity remain essential. But when ...

Revolutionize your marketing. Achieve radical transparency & real-time insights in an AI-powered media world. Drive business ...

CFOs who master new eval frameworks will drive the next wave of AI adoption thruogh disciplined investment for strong ...

Bitcoin hit a record monthly close in June, but experts say on-chain data is missing the scale of institutional demand via ...

Political analyst Mark Halperin said on Fox Business Friday that Zohran Mamdani has an 85% chance of winning New York’s ...

A decade-long project measuring access to healthy foods worldwide is wrapping up in August, after shedding new light on the ...

At the core of the Connecticut data privacy law is transparency rights that give consumers insight into the collection, use ...

In an enterprise world drowning in dashboards, one truth keeps surfacing: Data isn’t the problem—product thinking is.

Here's a fun thing that happens in product management. You wake up one morning and your daily active users are down 15%. Your conversion rate, though? Up 8%. Customer satisfaction scores just hit an ...