convinced that the horror stories around bleach breakage and chemical cuts (this is when the bonds in your hair are damaged so extensively that it just snaps off, by the way) would never apply to me.

this mask should be applied to wet hair after shampooing, left on for three to five minutes, and rinsed thoroughly. After my sister bleached her hair, it felt dry and looked dull and lifeless ...

“My hair was so damaged from all the bleaching and color ... “For the film, I had kept my roots [high on my scalp], but I bleached my hair Barbie-blonde. [It] zapped my hair off.” ...

A must-have for those with bleach, heat or chemical treatment damage, the leave-in mask (which doesn't weigh down strands), leaves hair soft and shiny while visibly fighting signs of damage ...

Before you bleach, proper preparation is key to minimizing damage and ensuring the best results. “Make sure your hair isn’t freshly washed,” Conner says. “Natural oils help protect your ...

If you buy something, we may earn an affiliate commission. The best purple shampoo can prolong the brightness of bleached hair for months after the fact. If you’ve ever professionally bleached ...