Making sure these systems operate fairly and ethically will be essential in maintaining trust and integrity in client ...

Relationship marketing is more than just sending “Happy Birthday” emails or offering loyalty points to your customers. It is ...

Another strategy to start building loyalty is to target first-time customers by providing an outstanding experience as soon as they begin to engage with a company’s brand. Such an early positive ...

Debt collection is evolving into a customer-centric process focused on empathy, data-driven strategies, and respectful ...

A Greater Manchester-based provider of hazardous area equipment and rugged mobile communication technology has been acquired ...

Rocket CRM, a technology provider, has introduced enhancements to its CRM automation system, designed to streamline customer ...

BlackLine's improved guidance and strong margins show promise, but competitive pressures and pricing concerns keep it a hold.

Mria CRM brings customer relationship management into Jira, the platform of choice for managing product delivery, support and ...

Most small businesses struggle to develop a robust marketing presence. They have limited resources, fewer people out there, and a smaller budget, so they cannot compete with much larger companies.

Banks should be using AI to move customer interactions beyond the purely transactional to the intelligence-based to stay ...

Fix the fundamentals. Your customer experience is only as strong as its weakest point. Broken links define the brand more ...

Through his experience in running businesses and facilitating workshops, Chisikarambwe recognised the importance of customer ...