Customer acquisition might be the backbone of business growth, but customer retention is what sustains long-term success. In a competitive market where customers have endless options, reducing ...

Movate, a global leader in digital technology and customer experience (CX) services, has been recognized as a Validated Partner in the Built on Databricks Partner Program -- a distinction that ...

The company plans to fight churn in part through the launch of AI-driven customer experiences in the second half of the year, according to Sowmyanarayan Sampath, EVP and CEO of Verizon Consumer Group.

These churn-risk profiles are then applied to current-customer records. Other more sophisticated methods employ multi-dimensional logistical regression and Bayesian probabilistic modeling ...

Data science has gained significance in shaping business strategies, particularly in e-commerce. Earlier, predictive tools were only for data analysts and data scientists which could take weeks or ...

Martinez Jerez, F. Asis, Thomas Steenburgh, Jill Avery, and Lisa Brem. "HubSpot: Lower Churn through Greater CHI." Harvard Business School Case 110-052, January 2010. (Revised March 2013.) ...

In an era where businesses are flooded with tools but struggle to generate results, one company is quietly building a new ...