For the better part of four decades, NASCAR's most popular driver award has been won by three drivers: Bill Elliott, Dale ...

If there's one thing that makes a driver stand out from the rest of the competition besides results on the track, it is ...

Chase Elliott has been the king of NASCAR merchandise for years. Fans couldn't get enough of his t-shirts, hats and ...

Kyle Larson recently triggered an increase in popularity after beating his Hendrick Motorsports teammate Chase Elliott in merchandise sales so far in the 2025 season.

Byron walked out of the race weekend with 65 points, the most of any driver, including Ross Chastain, who scored 50 points. He may not have brought it home, but he regained the top seed in the ...