Shifting consumer preferences and niche competitors are weighing on large players in the category, according to the Honey Bunches of Oats owner.

Amy Knight , personal finance expert at NerdWallet UK , has moved to explain how shrinkflation and skimpflation force ...

Horlicks has launched a new Malted Porridge, bringing comforting, malted moments to the nation’s breakfast table for the very ...

The game is played on a 10-by-10 grid, meaning there are 100 spots to fill. Squares are sold for a fixed rate, which can be whatever price you choose. While they can vary, a common price is about $10 ...

Clemmons Elementary students collected 11,000 cereal boxes for the local food pantry. Last year, students collected about 2,800 boxes.

It might sound like an absolutely bonkers gimmick, but back in the days when we were still in our honeymoon phase with atomic ...

A Greater Cincinnati native is recapturing the joy and nostalgia of being a kid through her restaurant Saturday Morning Vibes ...

With Canadians feeling the inflationary crunch on many grocery staples, you might be wondering why your favourite morning ...

Kellogg’s is on a mission to reaffirm its seat at the breakfast table, and is leaning into its previously “under-leveraged” ...

A marketing expert compares new and old Frito-Lay and Kellogg's packaging to expose the shrinkflation of several popular ...