Ford’s latest effort sees the carmaker shifting away its traditional tactics under the “Built Ford Proud” tagline — which have historically focused heavily on Ford vehicles and equipment — to focus ...

Ford Motor Co. has tapped a trio of celebrities who own and drive its vehicles to revitalize the "Built Ford Proud" ad campaign, which had been dormant for three years. The series of ads features ...

She worked with them on the Built Ford Proud campaign to spotlight women in the automotive industry. She also partnered with Ford and Dickies on a couple of workwear lines. Ford Motor Company ...

Jay Leno talked fast Fords with someone who has been responsible for engineering plenty of them, Dave Pericak. Pericak worked ...

The campaign further leveraged the ‘Built Ford Proud’ message to underscore the brand's heritage and commitment to quality.” Family-focused design and features: Multiple ads showcase Ford ...

"They’re built ‘Ford Proud,’ as the slogan goes, and we are proud to showcase one of the great American brands right at the base of America’s mountain, Pikes Peak." "Your local Ford stores ...

"They're built 'Ford Proud', as the slogan goes, and we are proud to showcase one of the great American brands right at the base of America's mountain, Pikes Peak." At a press conference today ...