From billboards in Free Fire to branded character skins in BGMI (Battlegrounds Mobile India), in-game advertising is now a ...

Brand Salience is one of the most critical foundations of brand ... Spend time and money creating a unique, memorable, visually appealing brand identity. This includes logos, colour schemes, ...

Clovis, California, Mayor Pro Tem Diane Pearce spoke to Fox News Digital about her city hosting the state track and field ...

Plant-based milk producer Malk Organics is addressing what it felt was “a narrow, flat-facing label” with a redesign that ...

Findings from leading global marketing studies continue to show that brand salience, trust, and engagement increase when consumers feel seen and understood. This is only possible when content is ...

In an increasingly competitive market, businesses need more than just a great logo or catchy slogan to stand out. They need to create an immersive sensory brand experience that engages customers on ...

British comedian and actor Russell Brand was granted conditional bail during a court appearance on Friday, after he was charged last month with rape and sexual assault. London’s Metropolitan ...

Ahead, meet the boundary breakers of Bustle’s 2025 Beauty Icon Awards.

Because Mattel let others take control [in marketing partnerships and in the making of the movie], it was more engaging for ...

While the graphic logos of Duracell, Tiffany, or Corona may not immediately come to mind, the copper top, the robin’s egg ...

These results reflect not just strong brand salience, but Visa’s ability to stay top of mind in a rapidly shifting payments landscape. Jin’s team adopted a ‘test and learn”’mindset—experimenting with ...