In a dramatic unveiling, musician Justin Bieber has cut ties with his old clothing brand, Drew House, to begin a brand new ...

In a dramatic unveiling, musician Justin Bieber has cut ties with his old clothing brand, Drew House, to begin a brand new ...

But creating a strong and memorable brand identity relies on a clearly defined personality. Here's how small businesses can ...

Branded is a weekly column devoted to the intersection of marketing, business, design, and culture.

Lamar Jackson and Dale Earnhardt may have butted heads over the number 8, but in some types of logos, it turns out the ...

"The rhythmic sound of the typewriter, the vintage font and the slow reveal of the Coke logo draw you in ... Hitchmough stated that newer brands should begin by mining real stories and staying ...

Pirates fans in attendance for the first home series of the year noticed the franchise had replaced a Roberto Clemente logo on the right field wall with an advertisement for Surfs ...

The special-edition launch marks the sports footwear and apparel brand’s first head-to-toe collaboration in the tennis space.

Lost included images of its logo alongside Lady Gaga's version in its lawsuit. The California-based surf company was founded in 1985 and claimed to begin using the logo on apparel beginning in 1988.