Bob Uecker was synonymous with baseball," said ... Bowar planted a kiss on the cheek of Uecker's "I must be in the front row," statue in the upper reaches of the seating behind home plate.

What does Bob Uecker reference, 'I must be in the front row' mean? The iconic line uttered by Uecker refers to a legendary Miller Lite ad campaign, in which Uecker misunderstands the contempt he ...

AND, ERICA, THE BREWERS ARE HONORING LATE ANNOUNCER BOB UECKER IN SEVERAL ... "I must be in the front row." Team stores now feature new Uecker-themed merchandise, such as shirts, beer koozies ...

Milwaukee loved Uecker because of what he meant to the city. He stayed true to his hometown and continued working Brewers games even as his star rose from his Miller Lite commercials, his chats with ...

The Milwaukee Brewers on Monday paid tribute to Bob Uecker ... blue tarp bearing the message "I must be in the front row," a nod to a famous Uecker line from one of his Miller Lite commercials.

Bob Uecker. The reference, Uecker's famous "I must be in the front row" line, came just moments before Booker's act of protest against the sweeping policies of President Donald Trump eclipsed the ...

Outside the press box entrance was a banner with the message “We’ll Miss You, Bob,” that included ... “I must be in the front row,” a nod to a famous Uecker line from one of his Miller ...

Milwaukee Brewers fans gather near the Bob Uecker statue outside of ... bearing the message “I must be in the front row,” a nod to a famous Uecker line from one of his Miller Lite beer ...

(AP Photo/Kayla Wolf) Bob Uecker bobbleheads adorn the dashboard ... a giant blue tarp bearing the message “I must be in the front row,” a nod to a famous Uecker line from one of his Miller ...

Outside the press box entrance was a banner with the message “We’ll Miss You, Bob,” that included ... “I must be in the front row,” a nod to a famous Uecker line from one of his Miller ...