Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same aesthetics of HBO.

Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO to the brand.

It's not HBO, it's Max - but the new logo for Warner Bros ... Discovery was not immediately available for comment. The jump to black-and-white branding is not Max's first aesthetic intervention.

Aaj Tak’s recent promotional campaign hints at a shift, with the channel introducing a red accent to the monochromatic Black & White logo. Industry observers see this as more than a cosmetic change.

character outline. funny doodle. penguin chick. vector monochrome illustration. black and white image. character outline. funny doodle. animal logo. simple icon black and white penguin stock ...

Choose from Black And White Flower Patterns Pics stock illustrations from iStock. Find high-quality royalty-free vector images that you won't find anywhere else. Video Back Videos home Signature ...

The Tomahawk Cross is similarly iconic in its secondary role. Both logos are laid atop a red, black and white color scheme, and yet, it is precisely their lack of red, black and white that allows ...

A luxury logo's journey from a mere design to an emblem of distinction lies in its capacity to resonate with audiences while symbolising the pinnacle of luxury and aspiration. Black and white palettes ...