An object’s color appears differently under different lighting and against different backgrounds − for different viewers. But ...

Google revealed the first change to its "G" icon in nearly a decade, putting a new version on its search apps.

Following the last update nearly 10 years ago, Google is updating its iconic ‘G’ icon. There are no longer four solid color sections ...

Science and philosophy explain why a color is objectively real, even when people see the same shade differently.

Google's got a new icon — though you do have to look hard to notice it. The company started updating the icon on its apps, ...

Starbucks is the largest coffeehouse brand in the world, and its popularity and hold on the market allows for a number of ...

Google updates its iconic 'G' logo with a modern gradient design in 2025, reflecting its AI focus and evolving visual ...

The FDA approved three natural food dyes that comes from plants and minerals this week, amid its transition away from ...

Generally, an object’s background can result in dramatic ... s color is not the same as changing its color. You can make an apple look green or blue, but that is not evidence that the apple ...

Don’t believe it? Well, you can see the color for yourself. Beware though: it is a new hue that can’t be found on a Pantone color chart, so you can only see it in the lab on the campus of UC Berkeley ...