Attendees of Avavav’s shows are well aware the indie brand is known for its irreverent runway concepts with viral appeal, and they look for hints to the latest gimmick creative director Beate ...

Models at Milan fashion week took “fall” fashion to new heights at the AVAVAV show, tumbling on the runway and leaving the audience in shock. The startling performance racked up millions of ...

Many designers are exploring the dark side this fall, but none have dared to go as far—and so low—as Avavav’s Beate Skonare Karlsson. At the show for her collection, The Hole, models, some ...

AVAVAV's adidas Originals Collab Is Wildly (and Intentionally) Unathletic: Designer Beate Karlsson was encouraged to make fun of the German sportswear label's codes, calling out the irony in how ...

And for fall-winter 2024, ... So yes, the Avavav x Adidas Superfinger Superstar, available now via the Confirmed app, is a very weird shoe—but there's absolutely nothing wrong with that.

Attendees of Avavav’s shows are well aware the indie brand is known for its irreverent runway concepts with viral appeal, and they look for hints to the latest gimmick creative director Beate Skonare ...

Beate Karlsson has been on an uphill journey since she joined Avavav. Hired as creative director in 2021, early last year she joined forces with fellow Swede, co-owner, and CEO Johanna Blom to buy ...