As AR technology continues to evolve, packaging is becoming an essential touchpoint for brands to connect with customers in ...

Madison researchers are developing a mobile app that could make renovations for aging in place easier to recommend.

Imagine walking through a bustling city street, and with just a glance at your smartphone, you unlock layers of history hidden in plain sight. Or picture donning sleek glasses that overlay digital ...

Understanding these trends isn’t just about having a competitive edge — it’s about preparing for the transformation that AR ...

The U.S. augmented and virtual reality market size was valued at $4.6 billion in 2019 and is projected to reach $85.7 billion by 2027, growing at a CAGR of 52.9% from 2020 to 2027. Augmented reality ...

Augmented and Virtual Reality in Healthcare Market 2035, driven by growth in advanced medical training and virtual rehabilitation solutions ...

This article explores how businesses can leverage QR codes and augmented reality to enhance direct mail marketing campaigns.

The new Stemco Live augmented reality app is designed to offer mobile on-demand training for wheel end and steering component ...