Apple Marketing Philosophy is still guiding Apple's success. The principles of Empathy, Focus, and Impute help Apple stay ahead. These principles involve understanding customer needs, focusing on key ...

digital and consumer marketing expertise with breakthrough creative and simple, unified customer experiences." The executive previously "led marketing, sales and consumer engagement at major ...

Apple has hired Dr Sumbul Desai, executive director of Stanford Medicine's centre for digital health. Reported by CNBC, the exact role for Dr Sumbul Desai is unclear, however, she will take up a ...