Neon green, ultraviolet, rainbows — the variety of colors animals can make seem endless. Here's why they make this profusion of color. When you purchase through links on our site, we may earn an ...

Since then, however, animals' color signals have struck an evolutionary chord. "There has been a dramatic explosion of both ...

Their normal color depends on the species, but some of the colors they can change to include brown, white, pink, yellow, green, and orange. Their color change happens for several reasons.

'The Universe in 100 Colors' unravels the wonders of color and the natural world. Get the Popular Science daily newsletter💡 Breakthroughs, discoveries, and DIY tips sent every weekday.

Scientists reconstructed 500 million years of evolutionary history to reveal which came first: colorful signals or the color ...

According to the new study, color vision likely played an important role in early species’ ability to see whether a plant had living green leaves or dead brown ones or to pick a predator out of ...

The new equipment could allow scientists to better understand how animals communicate and navigate in the world. 1 weather alerts 1 closings/delays. Watch Now.

That’s because these animals can see colors that we humans simply can’t. Now scientists have developed a new video recording and analysis technique to better understand how the world looks ...

Scientists found a color-changing animal with green bones on an island in the Amazon rainforest and discovered a new species, a study said. Photo from Ferrão, Hanken, Oda, Campião, Penhacek ...

Nature comes in a variety of striking colors, but all that beauty didn't evolve for our enjoyment. Conspicuous colors tend to be signals, often helping animals woo mates or warn predators. Yet the ...