The number is an outlier when compared to other streamers, and leaves room for speculation that Prime Video isn’t attracting ...

Amazon Prime Video automatically moved subscribers to ad-based tier in 2023 and charged $3 extra to remove ads. Subscribers ...

Kantar, the marketing data and analytics company, has revealed growing adoption of ad-supported streaming, strong competition ...

Some 88% of subscribers to Amazon Prime Video are doing so through an ad-supported tier. Data released by Digital-I shows that Amazon’s move to convert its existing subscriber base on an ad tier ...

Amazon has revealed that its Prime Video service in the UK has an average ad-supported monthly reach of more than 19 million – several times the size of Netflix’s advertising audience in the market.