Kaeli Mae, who lives in Seattle, Washington, includes the hashtag #aesthetic in all her videos, a TikTok category with over 190 billion views on the platform. The platform’s site even encourages ...

If you buy something through my links, I may earn a commission. The clean girl aesthetic is such a vibe right now, and ...

Frosted lips. Glitter lids. Hair clips that match your mood. The ’90s beauty aesthetic is back, and it’s cooler, glossier, ...

On Jan. 1, 2021, a user with the handle @masonoelle uploaded a video to TikTok. In the video, a compilation of short clips blink by, highlighting the climate crisis (polar ice caps melting ...

These videos often feature a slideshow of images that match the category. The rise in these aesthetic videos stem from younger people's need to ascribe themselves to something in order to feel ...

Originally confined to a younger TikTok-obsessed crowd, who frequently post aesthetic videos donning the style, coquette looks have started seeping into the mainstream, even winding up on racks at ...

These videos are akin to accounts documenting ... or go to a certain concert, there's an entire aesthetic that's associated with that," Hill explains to Mashable. "I started reading because ...

Soft-girl-aesthetic outfits are defined by feminine ... or loose curls with this charming Urban Outfitters Mini Flower Clip Set ($10). It includes five pieces in solid-pastel colors that add ...