Meta CEO Mark Zuckerberg laid out his vision for a black-box, end-to-end AI advertising product during a fireside at Stripe's ...

In the lead-up to the release of this summer's "Jurassic World Rebirth," Universal Pictures made a request. They asked ...

Importantly, credibility acts as a gatekeeper variable that either enhances or diminishes the impact of other ad elements, ...

As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key ...

In a bid to curb the prevalence of misleading ads that led people to invest in the CBEX platform, the federal government is ...

Inventing a new model for social search and capitalizing on “out of phone” activations in areas like sports and music were in ...

True transformation is possible when you align marketing functions with overall business goals and priorities and give them ...

The real estate mogul and 'Shark Tank' investor has a winning formula that's gained her millions of followers.

Martin has issued a stark warning for people to be 'careful' and 'watch out' as more scam adverts using his face emerge ...

AI empowers marketers to personalize campaigns by analyzing customer behavior and preferences for tailored recommendations ...

The Coca-Cola brand, which relaunched its “Obey Your Thirst” platform last year, recently became the No. 3 carbonated soft ...

Social media management software company Sprout (NASDAQ:SPT) will be reporting earnings tomorrow afternoon. Here’s what to ...