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The company left the big upfront show for smaller, more "conversational" events. Its ad sales chief says it is paying off.
The smartest marketers know what works and stick with tools that are more than helpful—they keep campaigns on track, get ...
Meta, Alphabet and Amazon reported strong online advertising sales in the face of economic worries fueled by the White ...
The feature aims to give users more clarity when action is taken against their account, make it easier to avoid being ...
Google recommends unpinning headlines for better ad strength, but does that improve performance? A data-backed look at what ...
If you want your next digital transformation to succeed, don’t start with the platform or the budget or the road map. Start ...
We understandably avoid our overflowing our email inbox, in favor of getting on with something else more fun, but there are ...
The main goal for retail BI analytics implementation is gaining data-driven visibility into their operations, enabling ...
But what if I told you that's a myth? Over the past few years, the self-hosting scene has evolved dramatically, and with the ...
Warning light symbols and indicators can be found on the dashboard of most vehicles. Have you ever looked at your car's ...
Google has introduced new advertising solutions powered by artificial intelligence into its Display & Video 360 (DV360) ...
Google also announced that it will incorporate its existing commerce media suite, which was previously available through ...