Ahead of the Cannes premiere of his new A24 film “Highest 2 Lowest”, Lee revealed that a meme comparing A$AP Rocky to Denzel ...

While follower counts have been known to aid casting decisions in today's Hollywood, Spike Lee is turning to the memes.

Spike Lee reveals that a viral meme was a factor in casting A$AP Rocky for his latest film, "Highest 2 Lowest".

Hollywood casting choices are increasingly influenced by social media metrics, but director Spike Lee has taken a decidedly ...

Spike Lee hired the rapper for 'Highest 2 Lowest' after social media joked he could be Denzel Washington’s son.

Spike Lee cast A$AP Rocky in 'Highest 2 Lowest' after spotting a meme comparing him to Denzel Washington. Lee mentioned the meme even made it into the film ...

Spike Lee cast A$AP Rocky in his new movie after seeing a meme on Instagram which compared him to Denzel Washington. The director hired the rapper to star in his new ...

While follower counts have been known to aid casting decisions in today’s Hollywood, Spike Lee is turning to the memes. “What’s funny is that I was looking at Instagram four or five years ...

Washington [US], April 21 (ANI): Acclaimed director Spike Lee has revealed that he cast A$AP Rocky in his upcoming film 'Highest 2 Lowest' after seeing a meme ...