Since NIL deals began allowing athletes to monetize their name, image, and likeness through endorsements and sponsorships, we ...

Who were the players selected in the first round of the 2025 NFL draft that had the highest NIL valuations coming out of ...

Flau'jae Johnson and Richard Jefferson opened up about their feelings on the transfer portal. The two basketball stars discussed the topic on Johnson’s podcast, "Best of Both Worlds.

Braden Smith has become a rising star on the college basketball landscape over the last year or two. This past season, he ...

The Pac-12 is working on two media rights agreements at the same time: One for the 2025 season and one for 2026 and beyond.

South Carolina’s MiLaysia Fulwiley will join Kim Mulkey and Flau’Jae Johnson at LSU. The schedules for women’s basketball in ...

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WIAA member schools voted April 25 to pass an amendment allowing Name, Image and Likeness opportunities for high school ...

Harmon told reporters Thursday night that he was heading to the hospital to visit his mother Tiffany Saine to tell her that ...

Rutgers freshmen Ace Bailey (4) and Dylan Harper (2) during the national anthem in Piscataway, N.J., Sunday, March 9, 2025.

The University of Kentucky's athletics committee approved the creation of a new board Thursday to help the school adapt to ...

After a successful freshman season with UConn, where she won the NCAA Tournament, Sarah Strong has seen her brand grow.