German apparel and footwear brand Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a multi-year partnership announced on Tuesday for the new post-Lewis Hamilton ...

The first Adidas x Mercedes-AMG Petronas F1 Team range is expected to be unveiled in February, as all attention turns to the 2025 season. Several limited-edition drops are also planned throughout ...

Adidas has announced a multi-year partnership with the Mercedes-AMG PETRONAS F1 Team, marking the brand’s entry into Formula 1. From what is understood, the collaboration will focus on creating ...

The German sportswear brand will enter F1 with Mercedes from the 2025 season, bringing to an end the Silver Arrows’ previous sponsorship deal with rival brand Puma. Adidas will “design and ...

Mercedes has been keen to work with adidas for some time and finally a 15-year flirtation has resulted in the German brands uniting ahead of the 2025 Formula 1 season. Alongside the eye-catching ...

While Adidas is new to F1, there have been reports it could follow up on the deal with Mercedes by striking a similar agreement with Audi when it completes its full takeover of the Sauber marque ...

Mercedes F1 announce globally famous new signing after Lewis Hamilton exit Mercedes were on the look-out for a new clothing and apparel partner to replace previous sponsors Tommy Hilfiger and Puma ...

F1's Valtteri Bottas has admitted his latest challenge could be described as an act of 'madness'. The Finn is one of five athletes set to embark upon on a unique task in collaboration with sports ...

Adidas has a rich history in F1, sponsoring both the Footwork and Larousse teams in the 1990s. In 2023, the company emerged as a possible title sponsor for Red Bull's second team, then known as ...

Adidas teams up with Mercedes for new F1 season 0 Comment (s) Print E-mail Xinhua, January 8, 2025 ...

Mercedes also had fashion brand Tommy Hilfiger, for whom Hamilton was an ambassador, as a partner last season. Adidas lost out to Nike last year in bidding to supply the Germany national teams ...

As part of this multi-year partnership, Adidas will create custom team kits, fan apparel, footwear, accessories, and limited-edition drops for the Mercedes-AMG Petronas F1 Team.