So why are you reading about it… The Rise of Visual Search In the past there was image search, where search engines took a text-based query and tried to find the best visual match.

What is Visual Search? Visual search in simple terms is allowing users or visitors to discover related information and products by uploading or capturing an image as their search query.

The rise in visual search means that competing in image search results needs to receive a greater SEO focus. Where previously optimizing images has been an afterthought, it may now receive ...

Columnist Kristopher Jones talks visual search -- its current state, its implications for the future and strategies for SEOs looking to capitalize on this evolving technology.

Search is multimodal, meaning content creation should focus on customer intent, considering images, videos, PDFs and all other touchpoints and channels.

Once you have selected the object of interest, either manually or through Bing’s automatic detection, the tool will run a visual search using the selected portion of the image as the query.

By combining the image and the words into one query, Google may have a better shot at delivering relevant search results.

Amazon’s new visual search features follow its previous investments in its search capabilities. In July, the company rolled out its generative AI shopping tool, Rufus, to all U.S. shoppers.

Part of this test brings you into Bing's visual search and also give you related topic and search queries and dive you into more details in Bing Image Search. This test was spotted by Khushal ...