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AMC to show even more ads in its theaters

AMC Theatres: New Plan Of Ads Before Movies Won’t Detract Moviegoers

AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to movies at the theater chain.

Deadline on MSN · 1d

AMC Says New NCM Preshow Ads Before Movies “Does Not Negatively Influence Moviegoing Habits”

Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows starting July 1. Why is this a big deal? Bigger than the taxation of trade routes?

Seeking Alpha on MSN · 2d

AMC to show even more ads in its theaters before the actual movie

AMC Entertainment (NYSE:AMC) will play even more commercials in its theaters before the start of each movie, according to a Bloomberg report from Tuesday. The move by the company is expected to add more ad minutes to the existing 20 minutes of preshow material that is shown between the published showtime and before the start of a movie.

1don MSN

AMC Entertainment to Introduce Pre-Movie “Platinum Spot” Commercials Through National CineMedia Partnership

Bloomberg reported that AMC Entertainment Holdings Inc. (NYSE:AMC) reversed its stance on pre-movie commercials and reached ...

“Always More Commercials”: Movie-goers erupt in rage after AMC announces “even more commercials” will play before screenings

AMC is adding more commercials before screenings, and movie-goers are not taking it well. The theater chain announced this week it has struck a deal to air a new wave of pre-movie ads starting July 1.

16hon MSN

AMC Unveils Galactus-Themed Popcorn Bucket For The Fantastic Four: First Steps — and It's Huge

Ever wanted to eat your popcorn directly out of Galactus’ head? Well, if you plan on seeing The Fantastic Four: First Steps in theaters, you’ll be able to do just that. The Galactus popcorn bucket for ...

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National CineMedia

In-cinema advertising company National CineMedia says renewed moviegoer traffic put it “back in business.” But it wasn’t waiting idly – NCM rolled out new technology rife with first-party data that ...

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National CineMedia is bringing back its dividend less than 2 years after bankruptcy. Here's why.

The in-theater advertising company last made a dividend payment to shareholders in September 2022 National CineMedia Inc. entered bankruptcy just under two years ago, as the in-theater advertising ...

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