Lyft designed a senior-friendly app with larger fonts and simplified features—but why are these usability improvements locked ...

Noting that older riders comprise just 5.4 percent of its total customer base, Lyft says it hopes to make its app-based ...

Its latest feature is Lyft Silver, which users can already access. Lyft Silver includes many unique perks, making ridesharing ...

Lyft is launching a new app experience for older riders, intended to support senior independence. Called Lyft Silver, the new ...

As we age, maintaining independence can become more difficult—especially for older adults without access to a car or those ...

Lyft Silver is a new service that simplifies the app, brings live human support, and sets a comfort baseline for all the ...

Rideshare companies are making their services easier for older adults to access. Lyft Silver is a new account type that, like ...

His personal experience—coupled with the demographic shift where 80 million people are expected to be 65 and older by ...

Lyft stock rises on $1.45B revenue, $750M buyback plan. Needham reiterates hold, Goldman Sachs upgrades to buy with PT of $20 ...

The simplified app layout is designed to lower barriers for people who aren't super tech savvy. It comes the same day as a ...

For the first quarter ended March 31, Lyft reported adjusted earnings per share of 24 cents, up from seven cents per share in ...