The cleverness in the Labour Party’s branding is that it was hardly clever at all. The party stuck largely to a one-word slogan that could be easily adapted. They used it across signage and ...

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However, the “brand new” slogan seems to have a striking similarity ... back on track” — which saw him oust the NZ Labour party in 2023. Luxon won New Zealand’s 2023 election in a ...

“It is important that we develop our propaganda and agitation around the labor party slogan in such a way that we link the existing struggles and the related level of the more conscious ...