Alice Trethewey said she was dreading having to buy her daughter an expensive dress for one night A mum from Cornwall who feared the cost of prom night ... just one young person to choose a ...

This BBC Bitesize article discusses 'promflation' along with social changes and how prom can reflect them. Whilst the price of prom dresses and ... 16 year-olds in the UK by Be Real found that ...

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But not everyone can claim such positive memories of that momentous night in a young life ... concept of prom-flation. In the past 10 years, the money spent on a prom dress in the UK has risen ...

BOSTON (WHDH) - Caring Partners’ “Belle of the Ball” prom dress drive transforms high school junior and senior girls through the generosity of donors, sponsors, and volunteers — true ...

A mum from Cornwall who feared the cost of prom ... for a dress for one night knowing that there were bound to be loads out there." Ms Trethewey added: "We thought let's ask people to donate them to ...