Netflix has announced that AI-generated mid-roll ads are coming in 2026 YouTube this week also revealed its new ...

Two major media companies, Netflix and YouTube, announced plans this week to utilize new ad formats to keep users engaged, and both are using AI. Netflix's announcement came during its annual Upfront ...

Netflix is not the only streaming service exploring AI-driven ad formats. YouTube is currently testing a tool called Peak Points, which uses AI to place ads during moments of peak user engagement.