The company already had the 1943 Willys MB to display, but it had originally planned to build a jungle gym around it for customers' kids. Now, the classic is literally in the floor as customers enter.

Jeep is paying tribute to its legendary roots with the unveiling of the 2025 Jeep Wrangler 4xe Willys ’41. Inspired by the 1941 Willys MB—a vehicle that became synonymous with durability and off-road ...