At the AMCP 2025 annual meeting, Sean Shirk, Pharm.D., stressed the need for payers to stay informed and engaged with legislation to sustain site-of-service efforts despite growing restrictions.

This lack of trust in such a crucial industry can lead to decreased compliance, poor treatment adherence, and negative health outcomes for patients. The perceived lack of transparency in the ...

Trust “greases the wheels of engagement” Outlining the results, she said that 51% of those who completely trusted pharma would be willing to find out how to enrol on a patient support ...

Read on to learn more about how marketers can build credibility and trust with skeptical patients seeking health services.