Whether you love or hate the Kansas City Chiefs and Philadelphia Eagles, you'll be watching them in Super Bowl LIX. Or, you could just watch for Kendrick Lamar. Here's what to know about the upcoming ...

Matthew McConaughey copies Mike Ditka's look in a teaser for Uber Eats' Super Bowl commercial and PEOPLE has the exclusive first look ...

The matchup for Super Bowl LIX in New Orleans isn't set ... releases that we've seen so far are just teasers to set up their ads for Sunday, Feb. 9. They are all hinting at what storylines ...

A day after the Chiefs and Eagles clinched the AFC and NFC championships, sending them to New Orleans for Super Bowl LIX, St. Louis-based Budweiser dropped its latest Super Bowl ad featuring its world ...

Grammy nominee Charli XCX and cookbook author Martha Stewart team up in E! News’ exclusive teaser of their hilariously trendy ...

In 2024, Bud Light used the Super Bowl to introduce the Bud Light Genie, an affable creature who granted a group of friends ...

Antonio Banderas teased his experience working on Bosch's upcoming Super Bowl commercial in a recent interview with PEOPLE, saying, "The whole entire commercial is a comedy. It's a little comedy." The ...

The Clydesdale became associated with Budweiser after the sons of August A. Busch Sr. gave him six horses and a hitch in 1933 ...

It’s a tough gig. Which is why only four play-by-play announcers have called the Big Game on network television since 2004.

Super Bowl commercials have become a cultural phenomenon, known for their high production quality, humor, and celebrity cameos. The cost of a 30-second ad has escalated to over $7 million for ...

Kendrick Lamar and SZA are the biggest stars playing Super Bowl 2025 at the Superdome in New Orleans. Here are all the ...

Football fans are scrutinizing the Super Bowl 59 logo based on a conspiracy theory. Did the logo colors accurately predict which teams would play?